Using Linkedin For Business Lead Generation

Linkedin Lead Generation

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Linkedin Lead Generation

Using Linkedin For Business Lead Generation


LinkedIn has become the world’s most powerful B2B networking platform. What does that mean for your business? In two words – lead generation. Leads that you can turn into sales, and grow your business astronomically without the excessive cost of traditional advertising. LinkedIn for business is the cost-effective way to target your ideal clients and make them your customers.

Here’s just a few reasons why you should be using LinkedIn for business lead generation.

Targeted LinkedIn Lead Generation
According to statistics, 40 million LinkedIn users are executives or company managers. We call them key decision makers. When it comes to B2B selling, you don’t want to be sending cold-call emails to an inbox monitored by admin staff. You want to go straight to the person who is going to engage your business, and importantly, LinkedIn gives you that opportunity.

Lead Generation is the number one reason most businesses fail. If there are no new leads coming into the business there is no lifeblood coming into the business. The statistics say 95% of new businesses fail.

Furthermore, because LinkedIn is a professional networking platform, your hit-miss ratio is so much better than other social networks. Your ads and content aren’t being seen by people scrolling for funny videos, but rather professionals who might have a genuine interest in your business.

LinkedIn Ads Really Work


LinkedIn offers a stack of ways to showcase your business, but arguably no better than their ads system. You can target your audience carefully, seeking out people in certain industries with certain job titles. Even executives from businesses with a certain number of staff. When compared to other platforms, LinkedIn is the king of B2B advertising.

There’s also sponsored emails (also laser targeted), and a chance to create spotlight pages for specific products. If you’ve got some professional LinkedIn marketers on your side to combine all of the platform’s features, the possibilities are endless.

Generate Leads with LinkedIn Content
One of the best ways to organically grow your customer base and generate quality sales leads is through LinkedIn content. Positioning yourself as an industry leader by posting quality, useful content is easy to do with LinkedIn. It won’t come as a surprise that business executives aren’t trawling through Instagram for valuable business-related content. According to research, an enormous 91% of executives listed LinkedIn as their preferred source of finding relevant content.

You can also bring influential people and targeted customers into your network by interacting with their content. Commenting on one of your ideal customer’s posts may seem like an easy thing to do, but that’s exactly how business relationships start on LinkedIn.

Ready to Kick Off Your LinkedIn Lead Generation Campaign?



TAKE THE STAGE AS A LEADER ON LINKEDIN WITH THESE 10 POWERFUL HACKS FOR CONNECTING WITH PROSPECTS AND ESTABLISHING YOURSELF AS THE LEADER IN YOUR FIELD

From exporting your contacts to controlling your visibility, leveraging off followers and fans and adding video to your profile....we’ve got the hacks for you to be a rockstar on LinkedIn.
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The reasons above are only the tip of the iceberg when it comes to LinkedIn, and like any networking platform, it can be difficult to get your head around. That’s why BDM Media are here to do the hard work for you, because we specialise in LinkedIn for business, and we see the results every day. When it comes to B2B lead generation, LinkedIn really works.

Want to know more about our LinkedIn lead generation services? Contact BDM Media today, and start harnessing the power of LinkedIn for your business.

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Working with BDM Media Digital Marketing Agency will lead to serious side effects such as securing a wealth of new leads and clients, winning back free time again, customers that love you, stress free marketing and astronomical profitability! But we’re not for everyone – If you’re not totally committed to growing your business off the charts, we’d sooner not waste each other’s time.

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